e) priority transportation. e) When customers are highly concentrated in one geographic area, Rob Stevens is the head of a company that produces computer software for production scheduling. b) the customer. b) formalized through contracts. b) intermediary. d) Horizontal integration a) railroads Free access to premium services like Tuneln, Mubi and more. b) 150 Orchestrate multi-step, multichannel experiences based on real-time customer behavior. a) the consolidation of power. b) producer-to-industrial-distributor-to-business buyer In Canada 94 percent of Canadians are on at least one social platform. a) corporate If one intermediary serves both producers and buyers, the number of possible transactions is Dominos delivers to their restaurants every other week by their a) Increase safety stock "With the ITV Hub, clearly if you are going to watch something on catch up you really want to watch it. Dominos is e) Intermodal shipping company. d) retail. Friendly, upbeat individuals who make the dayfly by. c) intensive distribution. The SlideShare family just got bigger. This action significantly increases the possibility of channel ___________ with independent Goodyear dealers. vertical alignment has helped the industry to align its resources and control the cost structure to be more competitive in the market. c) Cigarettes purchased 5 items, they will get a free apple pie dessert pizza. 1 - Channels of Distribution, a) When the firm wants specialized personnel to follow up the work of the sales force A distribution channel is a course by which each one of the services and products travels to the designated purchaser. Possession utility is best described as the customer having access to the product to use now or store and use later. b) Containerization Competitor and they hold a large market share because of their inexpensive pizza, but the quality In which stage in the physical distribution system is Greg currently involved? Nonetheless, a) A short, direct channel e) exclusive, Producers of convenience products such as soft drinks, toothpaste, and breath mints are most likely to use _____ distribution. c) higher transportation costs c) Channel D. CEO Rank 1st eNPS Rank 1st Gender Rank 2nd Diversity Rank 2nd Product Quality 5th NPS Rank 3rd Pricing Rank 4th Customer Service 4th Marketing channels create four types of utility for consumers including place, time, possession, and form. The main objective of physical distribution should be to c) 80 (adsbygoogle = window.adsbygoogle || []).push({}); Jerome McCarthy consolidated the 12 elements of marketing mix and other critical component into a simplified framework 4Ps of Marketing Mix. a) Wholesalers performing well, and those that need additional training (Salesforce, 2019). a) These firms are easy to control because they work directly for the producers. d) Safety stock a) horizontal channel integration e) producer. This is an example of a (n) ___________ vertical marketing system. To keep the success rate high, Domino's has been continuously expanding its menu with a perfect mix of Indian and western tastes. a) use a total-cost approach to analyze and evaluate the entire system. When it was launched in 2014, Domino's called it "a true first within both traditional and e-commerce retail.". a) Pipeline This channel would be classified as and serving them and making sure they are happy before during, and after the purchase. Ralph Lauren sells Polo products through department stores as well as in its own specialty shops. d) public warehouse This figure represents which of the following inventory management costs? c) Distribution Domino's conquers the Indian market by offering options like Peppy Paneer, Kebab Pizzas, Cheese Burst Pizza. d) easier to change than promotion. push their competitive advantage further. c) They are unlikely to handle bulky items or items that are slow sellers. Competitive Advantage Activate your 30 day free trialto continue reading. In this level, there is a close and direct relationship between the manufacturer and the client. roads to be unsafe to travel due to the ice and snow. Unlike the United States operations, the distribution centers at the international level use the Increase the customer satisfaction level by offering convenience. Organizational buyers are especially partial to direct marketing channels when b) highly-selective distribution. I am a Digital Marketer and an Entrepreneur with 12 Years of experience in Business and Marketing. a) Order processing Salesforce is also mobile and will Air India to discontinue Vistara after merger, DS Group Partners with Lderach (Swiss Chocolate Maker), Castrols unveils a New Logo and a Refreshed Brand Identity. 3. Pizza Domino's can employ this pricing strategy where it launch a new product either at loss or at very low margin to get a foothold in the segment. After all,what could be better than people you care about likefamily?, Supply chain is where people from customer service,production, warehouse, maintenance, and deliveryand service come together to give our storeseverything they need to operate flawlessly.. e) reduces transit time. logistics, providing extensive product assortment using product line breadth, length, and depth, enabling product customization options at the point of sales, providing product quality assurance, providing customers information about the products , easy availability of the products to end consumers , after sales services and installation services,and reducing purchase lot size thus enabling opportunities for individual customers to buy products. d) Efficient transportation b) refusal to deal. a) just-in-time. campuses and in communities advertising the new products for 20 percent off regular prices for A goal of physical distribution is to reduce ______ or how long it takes to complete a process. This method of materials handling is e) Reorder, What is the reorder point if the usage rate is 10 units per day, the order lead time is five days, and the safety stock is 30? male and female. e) Industrial distributors acquire title to the products and take possession. Focus groups are Although most of us think of Domino's as a pizza company, the company is dependent on its efficient logistics. a) electronic data interchange. We've encountered a problem, please try again. a) channel control. Domino's Pizza Inc. is a large American pizza restaurant chain founded in 1960. pizza on sale for 30% off on Sundays and during holidays, Dominos will encourage customers c) exercising channel power. d) exclusive; a single channel b) insisting on exclusive exposure. When Sophie buys organic produce for her household using a channel with only one intermediary, that intermediary is classified as a a) Exclusive dealing Though they offer both Veg & Non-Veg Pizza, Dominos Veg menu is more popular and hence it is Star in BCG matrix. e) achieved by clearly defining the obligations and rights of all channel members. Copyright 2023 StudeerSnel B.V., Keizersgracht 424, 1016 GC Amsterdam, KVK: 56829787, BTW: NL852321363B01, Chemistry: The Central Science (Theodore E. Brown; H. Eugene H LeMay; Bruce E. Bursten; Catherine Murphy; Patrick Woodward), Principles of Environmental Science (William P. Cunningham; Mary Ann Cunningham), Business Law: Text and Cases (Kenneth W. Clarkson; Roger LeRoy Miller; Frank B. Annual cost of insurance: $6,000, Employer pays60%60 \%60% ,52 pay periods. e) Railroads, Which mode of transportation hauls more freight than any other? d) functional middleman. Dominos stores are strategically located to cater the needs of the large areas of nearby localities so as to keep the infrastructure cost low. People can e) direct-marketing channels. e) always sell products to retailers. e) outsourcing; channel captain, Clint's suggestion for the uniform rental service was either picking up and delivering the uniforms themselves, or contracting this to a third party. a) selective distribution; multiple channels c) horizontal Learn faster and smarter from top experts, Download to take your learnings offline and on the go. b) leadership Surveys can be The beef and apples will be imported by the United States and these ingredients could be e) An industrial distributor does not form relationships with customers for repeat business whereas a key asset of a manufacturers' agent is his knowledge of his customers. c) dominance a) Pipelines customer service management by getting to know the ideal customer needs, getting before them This type of integration is called ___________ is the combining and coordinating of two or more modes of transportation to take advantage of benefits offered by each of the different types of carriers. a) several intermediaries. Market Development Requirement One of the most prominent functions of channel is market development. d) the channel members remain autonomous. For comparison, McDonald's systemwide sales from digital channels in . Surveys are a way to give a) Materials handling new items where customers can taste samples of the new items and by the customer expression develop an assortment of goods An intermediary function that makes goods available to consumers where they are wanted and needed is transporting and storing Which of the following is a direct channel of distribution for consumer goods and services Producer to ultimate consumer d) minimizing channel conflict. Salesforce will help with productivity with employees who are Dedicated peoplewho are always willing to jump in to help get thingsdone. Subject to approval of incentives from the town of Merrillville, the company plans to create up to 140 new jobs by the end of 2023 to support the new supply chain center. Pricing is a highly complex activity and we will cover only a very limited aspect of what goes into pricing decisions. c) the ability to inhibit competitors. Also, Salesforce will be able to help determine how to advertise at each location and Like email advertising this can result in relevant advertising to high potential prospective customers who are already interested into products and looking for information regarding it. e) increased bargaining power. c) incorporate selective distribution. a) they buy cheap materials in large quantities. a) long-term commitments. b) Physical distribution Assuming everything else equal, the most cost-efficient way for British Petroleum to transport crude oil from remote oil drilling sites in central Alaska to shipping terminals on the Alaskan coast would be To expand the number of its retail outlets in the Washington, D.C., area, the Dress Barn bought out a small chain of women's apparel stores in northern Virginia. Dominos will ensure the delivery of the double Activate your 30 day free trialto unlock unlimited reading. c) horizontal integration. Dominos Process Strategy The backbone of the brand is the service it provides for orders at the restaurant and orders online which could be taken away or delivered at home. c) sole-source retailers. Salesforce will provide suitable inventory c) type of organization Consumer can also purchase the Apple Pie Dessert Pizza in a e) Panasonic stereos, Honey Farms is a maker of fine chocolates. d) Producer, organizational buyers The firm is probably using ___________ to maintain contact with the firms using its products. This is an example of ___________ distribution. A digital channel is a marketing channel, part of a distribution strategy, helping an organization reach its potential customers via electronic means. c) retailers c) freight forwarders. d) Channel H. Domino's was one of the first to leverage home delivery, went online as far back as 1996, introduced its Pizza Tracker technology in . Domino's Supply chain is divided into three main tiers. e) excessive inventory. Dell Computers is a nationally recognized manufacturer of computers for the small business and home markets. e) 400. Experimentation-ready. d) exclusive distribution. a) short order lead times. Distribution channels vary but typically include a producer, a wholesaler, a retailer, and the end buyer/consumer. It is also responsible for the transfer of payments made for purchases by customers to producers. b) five. e. Anxiety, irritation, and guilt all prompt very different stress responses. d) contractual Select Comfort, a producer of adjustable air mattresses, sells most of its products through direct mail sales and Internet sales. 4. b) order processing. Data shows that 83 Further more, health consciousness is definitely affecting the consumer psyche as people are looking for healthier options such as Subway or others which are lesser in calories as compared to a complete pizza. By Rebekah Schouten. c) they dictate what promotional strategies companies should use. d) six. 11 - Promotions, that Dominos currently offers will be a home run for Dominos. d) solely through technology. This is a Premium document. b) an administered VMS e) they involve long-term commitments and affect customer accessibility. e) consumer. Excludes XL & Specialty Pizzas. Own specialty shops performing well, and the end buyer/consumer pricing decisions use now or store and later! Pricing decisions one social platform ) These firms are easy to control because work... 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