Package your entire business program or project into a WorkApp in minutes. This way, all theteamhas tofocuson is tackling those 8 key results throughout the year! Bonus: See how Spekit uses ClickUp to track quarterly OKRs! Waitarent key results the same as tasks? We are your partners if you lead strategy in a mid-sized organization. IT Security Expense to IT Asset Value Ratio A benchmark of total IT security expenditure related to the total value of IT resources under management. Marketing Examples Example 1. Examples of OKRs for the HR Team HR Objective 1: Select 40 new franchise candidates by March Key Results: Receive 500 resumes before January Select 60 interview candidates by February Choose 40 of the interviewees before March Examples of OKRs for the Training Team: Training team Objective 2: Train 30 of them by June Key OBJECTIVE: Generate new bookings pipeline, OBJECTIVE: Recruit World-Class A-Players for Our Sales Team, OBJECTIVE: Develop Our Reps into the Best Sales Team in the Industry, OBJECTIVE: Grow Our Sales in the Central region, OBJECTIVE: Improve Sales in South America, OBJECTIVE: Implement SDR social selling process, OBJECTIVE: Grow Our Upsell and Cross-sell, OBJECTIVE: Enable Our Sales to Be More Successful, OBJECTIVE: Improve our Sales Analytics Process, OBJECTIVE: Grow Sales Through our Channel Partner, OBJECTIVE: Create an Exceptional Corporate Culture / Delight Our Employees, OBJECTIVE: Improve Our Employee Retention, OBJECTIVE: Improve Our Employee Engagement and Satisfaction Score, OBJECTIVE: Make All of Our Managers More Effective and Successful, OBJECTIVE: Complete Our Employee Reviews Efficiently and on Time, OBJECTIVE: Transition to Ongoing Performance Management, OBJECTIVE: Launch the New Product Architecture, OBJECTIVE: Build a World-Class Engineering Team, OBJECTIVE: Drive Quality for Features in Our New Release, OBJECTIVE: Improve the Email Delivery Architecture, OBJECTIVE: Launch a high-quality Product Beta, OBJECTIVE: Launch the New Product Successfully, OBJECTIVE: Be Proactive with Customer Success, OBJECTIVE: Deliver a World-Class Customer Support Experience, OBJECTIVE: Ensure Customer Support is a High-Performance Team, OBJECTIVE: Implement a Scalable Customer Support Process, OBJECTIVE: Track All Critical Support Metrics, OBJECTIVE: Improve our Annual Budgeting Process, OBJECTIVE: Improve our Financial Reporting Process, OBJECTIVE: Improve our IT and Infrastructure, Win 1,000 deals worth $10M in bookings by 12/31/17, Generate 50,000 marketing qualified leads, Reduce churn to <5% annually through customer success, Roll out a continuous two-way feedback loop via weekly surveys, Maintain an average employee satisfaction score of 8 or higher, Create & launch new mentorship program by the end of Q3, Develop 15 customer case studies by 4/30/17, Secure an award at an industry conference, Hit company global sales target of $100 Million in Sales, Achieve 100% year-to-year sales growth in the EMEA geography, Increase the company average deal size by 30% (with upsells), Reduce churn to less than 5% annually (via Customer Success), Interview 20 customers per month and get feedback, Launch an ongoing 2-way closed-loop feedback process, Achieve a weekly Employee Satisfaction / Pulse Score of 8+, Celebrate small wins and any type of progress every single week, CEO and SVPs to launch a monthly all-hands Town Hall and open Q&A meeting, Win a Best Product of the Year award at the industry conference, Generate Net-New Unique leads via Account-Based Marketing, Improve our new marketing automation process, Reduce the Customer Acquisition Costs by 20% in Q3, Build a new top-down and bottom-up Excel model to analyze the ROI, Document and implement the new ABM process, Do 2 weekly alignment meetings with the SDR team, Do 1 weekly alignment meeting with SDR team managers, Generate 20% of closed-won sales via ABM efforts in Q4, Improve conversions on Landing Pages by 10% in Q2, Get 10 new inbound links from relevant websites, Improve our internal on-page optimization, Finalize and launch 1 newsletter per month, Have 30 media calls/meetings by end of Q1, Have 15 calls/meetings with key industry influencers, Secure 2 speaking spots at the Annual Industry conference, Do 2 analyst calls - provide the new product launch update, Create a Customer Community Strategy based on best practices, Publish 60 articles during the quarter and get 6,000+ page visits, Get 30% of our customers to participate in the community, Reach out to 12 industry experts and thought leaders in Q1, Interview them and publish the interview articles on our community site, Research and publish the Industry Report & Infographics for the community, Finish all the new product website updates, Work with PR to provide technical product specs, Give an exclusive pre-launch update to customers and partners, Finalize product datasheets, feature briefs and sales enablement info, Publish 5 new partner-focused whitepapers by Q1, Launch 7 webinars to educate our partners, Do a 5-city Lunch & Learn event for partners, Keep pipeline above 5x of quota to ensure a 20% Win Rate, Hire 5 new Sales Managers by the end of January, Maintain a 4:1 onsite "Interview Offer" ratio, Ensure we do regular sales coaching every week, Bring in the new sales training company to improve our training, Do regular monthly anonymous surveys of SDRs and AEs and get their feedback, Develop relationships with 50 new targets or named accounts, Onboard 10 new resellers that focus on the Central region, Offer extra kicker to AEs to achieve 120% focusing on the Central region, Implement a new sales training program for our South American team, Receive 5-star reviews from our customers who will serve as references, Bring in $50,000 in bookings by end of Q3, Increase upsell and cross-sell revenue by 40%, Have regular weekly alignment meetings with Customer Success, Ensure we update our new sales technology stack, Implement the new process for measuring Outbound vs. Inbound, Revise all the email sequences and upload it into the new sales messaging tool, Update the CRM based on the new sales pipeline review process, Help the VP of Sales with the new data to finalize the new compensation plan, Implement a sales analytics and Business Intelligence platform, Set up sales cycle and average deal size triggers to email our VP of Sales, Review Sales Activity metrics and send a weekly summary to the team, Review Sales Pipeline metrics and send a weekly summary to the team, Review retrospective Sales Results metrics and send a weekly summary to the team, Recruit 30 new channel partners in Eastern, Central and Western geographies, Finalize the new 20% channel sales promotion for Q3, Implement the new channel partner website section, Improve the channel partner onboarding process and documents, Create clarity of all departments and teams via clear OKR goals, Celebrate "small wins" and any type of progress every single week, CEO and SVPs to launch a monthly Town Hall with Open Q&A, Improve our 2-way closed-loop feedback and ongoing performance management process, Improve our employee engagement score and employee satisfaction to 8 or above, Survey employees monthly on how to make our company an even better place to work, Assess if we are paying salaries and benefits at market rates, Offer our employees a $500 reward for referrals of A-Players whom we hire, Hire 25 new employees this quarter for the 5 requesting departments, Survey interviewees after each interview process and get feedback, Ensure every manager company-wide is doing an ongoing, 2-way feedback loop, Survey employees using a Pulse (Employee Satisfaction Index) weekly, Ensure we are setting clarity of work with goals to boost engagement, Provide consistent training to managers on how to manage effectively, Ensure every manager is doing regular 1-on-1 meetings with 2-way feedback, Do monthly anonymous employee surveys to get feedback on managerial effectiveness, Survey our employees on how they like our new ongoing performance process, Collect all performance review notes from our 30 front-line managers, Announce the transition from the outdated annual performance review process, Implement the ongoing 2-way closed-loop feedback with lite check-ins, Announce new annual reviews to serve as a summary for the ongoing process, Have engineering team contribute X story points, Upgrade our database and complete data migration, Offer a $500 reward for referrals to A-Players, Hire 5 referred engineers with exceptional references by end of Q2, Maintain a 4:1 onsite "Interview Hire" ratio, Implement the new QA automation tool and process, Ensure no more than 1 critical bug reported in Q3, Ship the new architecture docs to all internal teams, Conduct 30 customer development interviews, Review 10 usage videos via UserTesting.com and summarize it internally, Do 2 training sessions on the new product for Marketing and Sales teams, Help Product Marketing by reviewing their technical spec documents, Interview 50 prospective customers and get their initial feedback, Get usability score above 8/10 on UX mockups from 20 prospective customers, Specify 5 elements in UX mockups to increase product's usage engagement, Get internal feedback score of 10/10 from the sales team, Be proactive in assessing our drops in account usage or at-risk usage, Apply Best Practices to ensure we have NPS score of 8 and above, Implement a Customer Success platform to track customer health, Reach out to customers who appear to be at-risk, Achieve a CSAT of 90%+ for all Tier-1 tickets, Resolve 95% of Tier-2 support tickets in under 24 hours, Each support rep to maintain a personal CSAT of 95% or more, Maintain a weekly Support group ESI/Pulse score of 8 or greater, Finalize resource allocation with the VP of Support, Promote 2 customer support reps to managers, Implement our new customer support platform, Updated 30 "How-To" articles on the Knowledge Base, Track and report on Number of New Tickets to Resolved Tickets, Track and report on Average Resolution Time, Track and report on Top 10 Customers by Active Tickets, Have a meeting with every VP about the new process, Review everyone's budget proposals before mid-Q3, Implement the cloud-based version of QuickBooks, Ensure we close our financials within 2 weeks of a quarter, Implement the new cloud backup system and process, Improve internal IT satisfaction and response time. Key results typically include hard numbers. OBJECTIVE: Grow our corporate global business. WebLets take a look at 10 excellent examples of procurement OKRs that encapsulate the responsibilities of the procurement department, and also certain KPIs and metrics that must be kept in mind while setting targets and outlining initiatives for procurement. Streamline requests, process ticketing, and more. Key Result: Grow social media followers from 50,000 to 75,000. Aim for quarterly instead of annual objectives to manage targets easier, Encourage your teams to send you their prioritized list of problems and issues, Does the written objective leave no room for interpretation? ClickUp takes goal-setting management a step further with a dedicated Goals in ClickUp featurehigh-level containers that break down yourobjectivesinto small,measurableTargets. Strategic planning services and OKR consulting to help you build a plan for sustainable growth. It is also possible to check on the key achievements and progress for every quarter and know the level of offensity that has been built by driving the OKRs. Sure,Googleand tons of other businesses useOKRsto manage theircompany goals. A key result answers the question: How will we know if we met our objective? Key Result: Increase monthly website visitors by 10%. KR 1 : Decrease the time taken (MTTD) by the cybersecurity team or security operations center to become aware of a potential security incident (on average) from 10 mins to 5 mins, KR 2 : Decrease the percentage of employee population falling for phishing attempts from 20% to 8%, KR 3 : Reduce the botnet infection rate per month from 200 to 100, Decrease the time taken (MTTD) by the cybersecurity team or security operations center to become aware of a potential security incident (on average) from 10 mins to 5 mins, Decrease the percentage of employee population falling for phishing attempts from 20% to 8%, Reduce the botnet infection rate per month from 200 to 100, IT Security Training: It is the knowledge and attitude members of an organization possess regarding the protection of the physical, and especially informational, assets of that organization./p>, KR 1 : Increase % of employees in security roles receiving specialized security training (eg. Where do we start? Objective: Provide exceptional customer support. In general, setting OKRs for IT security policies develops goals, enhances confidence and proves that its a very good way to go. kr4. , Key results are outcomes, not tasks. IT Security Expense to IT Asset Value Ratio A benchmark of total IT security expenditure related to the total value of IT resources under management. Objective: Reach quarterly revenue of $1 million. Product management OKRs often involve improving a product or generating interest in a product. Building such OKRs helps teams to foresee threats and diagnose solutions to protect the security policy stigma of the organization. Access eLearning, Instructor-led training, and certification. Objective: Update marketing process to reflect the revamped product offering. Click on the Goal name within a ClickUp task to jump to the Goals page. OBJECTIVE: Grow our corporate global business. 75% of material is biodegradable. But writing OKRs is no biggie you just need to identify an objective, its key results and the initiatives youll take to achieve them. Initiative: Develop a social media campaign. Key Result: Grow social media followers from 50,000 to 75,000. kr2. They should be expressed in a tangible, motivating and unambiguous way, so that what the organization or team wants to achieve is clear, actionable and inspiring. This is also an opportunity for employees to learn about big and small wins from different departments too. KEY RESULT:Maintain a sales pipeline of qualified leads valued at least $500K quarterly. As an example, your Internal Audit team knows that the audits you add to your audit plan in January may not be as relevant as you approach the end of that audit plan year. Objective: Identify pain points in the drawing wizard. Try Smartsheet for free, today. Using the above IT security OKRs as an inspiration, the IT organizations can start framing their own security OKRs to monitor and track the IT security policies and procedures. Find the best project team and forecast resourcing needs. It can be intimidating to implement a goal-setting system like OKRs. ), Youve most likely seen this OKR formula: . These threats, or risks, could stem from a wide variety of sources, including financial uncertainty, legal liabilities, strategic management errors, accidents and natural disasters Get actionable news, articles, reports, and release notes. Sales OKR Examples Example Objective #1 Improve our sales performance across the whole team. In this article, youll learn about the importance of setting OKRs and find an extensive list of OKR samples and examples for a range of businesses, as well as for individual departments. I will __________ (objective), as measured by __________ (key result). Empower your people to go above and beyond with a flexible platform designed to match the needs of your team and adapt as those needs change. Before we dive into how to create OKRs, lets walk through the difference between objectives, key results, and tasks. Improve Linkedin content and engagement, Execute a new ideation and writing process for all video materials. No-code required. KEY RESULT:Maintain a sales pipeline of qualified leads valued at least $500K quarterly. Audit Management: It is a systematic evaluation of the security of a companys information system by measuring how well it conforms to a set of established criteria. Deliver project consistency and visibility at scale. If your KRs include words like maintain, strive, continue to, or participate, these are activities, not key results. Patch Management: It is the process of distributing and applying updates to applications. 2023, OnStrategy, All Rights Reserved. to rely on employees to ask what it means. OKRs encourage companies to align their effort from the C-level team down to the individual. In an OKR implementation, the objective is qualitative and answers the question of what is to be accomplished. kr1. We hope these examples and tips gave you clarity and structure to optimize your writing process. You know this means that senior executives and your Audit Committee wonder if re-assessing more frequently would ensure the right risks are being reviewed at the right time. Top company objectivesOKR examples. Key Result: Grow NPS score from 7 to 8. OKRs for support and customer service frequently aim to speed customers on their way to using the product or service, and to win high satisfaction ratings from customers. Objective: Revitalize the sales lead process. Improve our sales performance across the whole team. 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